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HTML Description Generator

Write in plain text and get cleaner HTML that is easier to paste into Seller Central.

Input Parameters

Formatting your Amazon product description

The product description supports a limited set of HTML — line breaks, bold, and lists — that turns a wall of text into something readable. Used well, it reinforces your bullets and answers buyer questions. Brand-registered sellers usually replace it with A+ Content.

Supported formatting

Amazon allows basic tags like line breaks, bold, and unordered lists in the description. Most other HTML is stripped, so keep formatting simple.

Structure for scannability

Break the description into short paragraphs and lists. Shoppers skim, so make the key points easy to find.

Reinforce, don't repeat

Use the description to expand on your bullets — usage tips, materials, care, and FAQs — rather than restating them word for word.

A+ Content for brand owners

If you're brand-registered, A+ Content replaces the plain description with rich image-and-text modules that typically convert better.

Frequently asked questions

Does Amazon support HTML in the description?

Amazon supports a limited set of formatting such as line breaks, bold, and lists. Most advanced HTML is removed, so keep the markup simple.

What HTML tags are allowed in Amazon descriptions?

Basic tags like line breaks, bold/strong, and unordered lists are generally supported. Styling, scripts, and links are typically stripped.

Should I use the description if I have A+ Content?

A+ Content usually overrides the plain text description on the page, but it's still good practice to keep the description filled in and accurate.

How long should an Amazon description be?

Long enough to answer common questions and reinforce your bullets — typically a few short paragraphs. Prioritize clarity over length.

Is this description generator free?

Yes, it is completely free with no signup and runs in your browser.

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